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119: Leaping into Medical Entrepreneurship: Part 1 | Dr. Natalie Hone

December 20, 2023
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Episode Summary

On this episode of Practice Freedom, we find Mark’s guest, Dr. Natalie Hone, just as she stands at the precipice of opening her private dermatology practice, The Skin People, embodying a relentless passion for helping others. We chart her exhilarating yet nerve-wracking path, littered with the healthcare industry's inevitable challenges, and explore what it truly takes to dedicate yourself to the cause of changing lives.

Episode Note

Sometimes, the most inspiring journeys start when we're on the brink of change.

On this episode of Practice Freedom, we find Mark’s guest, Dr. Natalie Hone, just as she stands at the precipice of opening her private dermatology practice, The Skin People, embodying a relentless passion for helping others. We chart her exhilarating yet nerve-wracking path, littered with the healthcare industry's inevitable challenges, and explore what it truly takes to dedicate yourself to the cause of changing lives. 

Mark’s conversation with Dr. Hone weaves through creating her unique dermatology practice, a harmonious mix of medical and cosmetic services. We explore the essence of an authentic, personalized patient experience, humanizing healthcare, and maintaining a close relationship with patients. Dr. Hone shares the pure joy she derives from her work, her dreams for her career, and the struggle to attract the right patients in a saturated market. 

Switching gears, we tap into the entrepreneurial side of healthcare. Mark and Dr. Hone discuss how pivotal patient-centered models are, insurance reimbursements, and the liberation that comes with direct pay practices. We leave no stone unturned, from the need for trust in healthcare to the visionary drive that can create successful businesses in the industry.

Join us on this rollercoaster ride with Dr. Hone. Who knows? You might just get inspired to start your own journey.

In this episode, you will hear:

  • Dr. Natalie Hone’s journey to opening her private dermatology practice, The Skin People, and the excitement and nervousness associated with it
  • The unique blend of medical and cosmetic services offered by Dr. Hone's practice in conjunction with an authentic, personalized patient experience
  • The entrepreneurial side of healthcare, patient-centered models, and the challenges and liberation associated with direct pay practices
  • The intersection of healthcare and entrepreneurship in dermatology and humanizing healthcare to create successful businesses
  • Dr. Hone’s insight into the challenges of starting a new business in the medical field, particularly as a two-woman team
  • Maintaining a close relationship with patients
  • Patient empathy, along with understanding and connecting with patients
  • Creating patient-centered healthcare models in the context of direct pay practices
  • The potential for a shift toward more patient-centered healthcare in the future

Resources from this episode:

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