The Secret to a Better Life and Business Is a Matter of Who Not How | Shannon Waller

January 6, 2021

Episode Summary

Shannon Waller is a passionate expert on entrepreneurial teams. With Strategic Coach® since 1991, she’s the creator of The Entrepreneurial Team® Program, a parallel program for team members of Coach clients that focuses on fostering a winning Entrepreneurial Attitude in its participants.

A key decision-maker at Strategic Coach and a recognized entrepreneurial team expert, Shannon is a sought-after speaker, presenter, and coach. She’s a Kolbe Certified* Consultant, and the 2015 recipient of the Kolbe Professional Award for individual leadership in building conative excellence. She also co-authored the bestselling book, "Unique Ability® 2.0: Discovery", is the author of "The Team Success Handbook", and most recently, wrote "Multiplication By Subtraction".

Episode Note

Nothing burns out an entrepreneur faster than trying to do everything and trying to be the best at everything. In today's podcast, my friend Shannon Waller enlightens us all on the concept of "Who, not How". You are the most valuable person in your company and as such, you need to find your unique ability and surround yourself with people who will support you. This is more than just about delegation - it's finding the best people to take care of the things that you're not good at so you can focus on the one or two things that you were put on this planet to do.

3:54 - The concept of "Who, not How"

9:26 - What exactly is an entrepreneurial team

15:35 - If it works, do more of it. And if it doesn't work, do less of it.

21:28 - Your eyes only see, your ears only hear what your brain is looking for

23:13 - Do we see team members as investments or costs?

28:32 - Each stage of the investments you make should give you leverage for your next step

36: 22 - The difference between "Who, not How?"

40:27 - When does it become necessary to find a Who?

50:54 - The world does not teach you to be unique. The world teaches you to be competent at everything and really good at a couple of things.

59:05 - Focus on those one or two things that you were put in this planet to do

1:05:48 - When we get drained by the things that we're not good at, we also lose all fuel sources for things we are really good at

1:13:55 - You are the most valuable person in your company.

1:20:01 - People's unique ability doesn't change. They just narrow down, fine-tune and hone it.

1:29:17 - Command and control leadership is out - we now live in a talent-driven community

1:35:30 - Shannon's passionate plea to entrepreneurs right now

"Get to know yourself and know what you're good at. This will help you figure out who you need to surround yourself with."




Production credit:

Engineering / Post-Production: Jim McCarthy
Art / Design: Immanuel Ahiable

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